- Part 1. 4 Steps to Use the Template to Design Black Friday Sales Ads quickly
- Start with inspiration
- Customize it to make it your own
- Re-size to make your content go further
- Save and share your Black Friday designs
- Part 2. Pro tips to make your video ads shine
- Part 3.The Most Easy-to-use Video Template Tool-iMyFone Filme (Window＆Mac)
Part 1. 4 Steps to Use the Template to Design Black Friday Sales Ads quickly
In today's world, where everything is so dependent on the significance of advertisements, it becomes relatively important for any brand to create some unique advertisements strategies to stand above every competitor in the marketing world. Thus, creating your best Black Friday template video can guarantee more sales as compared to other competitors.
Steps 1. Start with Inspiration
An attractive Video Templates should start with the inspiration, so we need round up the best ads in the last few years to refresh the creativity. Here is the list of five special deals and promotional video ads that have proved much in the past years. And these sales promotions techniques can be a unique match for your own Black Friday Template Video.
1. Canadian Tire: Wheel
The video ad "Canadian Tire: Wheel" got famous on social media platforms in the times 2016 Summer Olympics. The boy who is just 10-12 years old is handicapped. Although, the video aimed to hit the emotions and feelings of Canadian Olympic players but at the same time, the company was promoting the "Wheel" which supported the boy.
2. Google Android: Friends Furever
The video ad "Friends Furever" was on the most shared video ad, back in 2015. Although, the video ad attracted 6.4 million people to share it on various social media platforms but it does not contain much to appreciate. If you have the right content in your hands, your video ad, maybe, your favorite Black Friday video template can attract millions of buyers and viewers around the world.
3. Jeni's Splendid Ice Creams: Build Your Ice Cream Sandwich
The thirty seconds video promotional ad is from Jeni's Splendid Ice Creams, a shop located inside the territory of Columbus, Ohio. The promotional video ad got viral on the internet because of the unique ways in which they had made the ice cream. The music in the background and the yummy look of the dessert is providing a satisfying environment behind human thinking capacity.
4. Reebok: 25,915 Days
The video ad "25, 915 Days" by Reebok is an inspirational message to most people who do not make use of their physical abilities. The message in the video "honoring the body you've been given" is not a spoken message by any character but an elevation of the concept or idea #HonorYourDays. According to Lindsay Kolowich Cox "The video follows one woman's relationship with running in reverse, from her running the Reebok-sponsored Spartan Race as a middle-aged woman, to running track in high school, all the way back to the day she was born. It's a great way for Reebok to communicate their brand mission of changing how people perceive and experience fitness at every age – and of letting customers know they'll be there to cover their athletic gear needs throughout their lives".
5. Alibaba: To the Greatness of Small
Alibaba, the second renowned online products store after Amazon, is the creator of this promotional video ad. The aim behind the ad was to introduce Alibaba to the people. The motto is that it is Alibaba that "empowers small businesses and young people around the world". And what Cox said about the importance of this promotional video ad is "The message at the end of the video is creative marketing at its finest: Greatness comes from small places. Just like a young athlete with Olympic dreams, all great brands start with an ambitious founder"
Steps 2. Customize It to Make It Your Own
If you want to upload your own images to use, click on “Uploads” in the left-hand panel, then follow the instructions. Drag your image to the editor on the right, then drag to resize video if necessary.
Steps 3. Re-size to Make Your Content Go Further
We only need to choose the template we like, and you can use Filme to modify it for different social media networks. Therefore, all you need to do is copy the project, click on resize, and select the platform that will be released soon. The rest of the work is done by the software.
Steps 4. Save and Share Your Black Friday Designs
When your video editing is over, you only need to click the publish button to share it to your social channels in the form of digital media.
Part 2. Pro Tips to Make Your Video Ads Shine
Black Friday has become a kind of shopping season that begins after Thanksgiving Thursday. Though the official shopping season kicks off on Black Friday and concludes on Cyber Monday, we recommend you create separate video ads for each day of the shopping season to engage your customers. Here are a few recommendations to create effective online video ads that will significantly increase your audience
1. Pre-plan Your Ad with A Creative Discount Strategy.
Pre-planning your ad with a creative discount strategy is the first ladder to achieve the goal properly. With this type of system, the more customers spend their money on the bigger discount. The reduction is more the attention is more. Never forget to plan ahead with your markdown strategies.
2. Show the Video with Exclusivity and Scarcity.
If you are not using the required advertising, then it’s a great time to start over. Targeted advertising made you reach a big niche audience, which enables you to create more and more targeted ads and it also helps to improve your response rate from the customers.
3. Post Across All Your Channels.
Now it's time to make your advertisement authentic. Post it across all your social networks. The ads should be shared with customers via social media sites such as Instagram, Facebook, and Twitter. Social media sites are great platforms for sharing ads and reaching out to millions of potential customers. Hence, the Black Friday video templates help you create amazing ads videos to boost your sales.The hashtags such as #Thanksgiving Thursday, #BlackFriday, #CyberMonday, which will help your ads reach a greater number of potential customers.
This one is kind of the best brainer nowadays. The very popular Black Friday hashtag that everyone will be using to search out great Black Friday deals. This hashtag will move FAST so you should make sure that you are using the very popular hashtag that is related to your campaign to improve the chances of being found quickly.
4. Keep Your Messaging Consistent.
Keep your contact consistent with your customers to avoid any kind of irregulars and to get the information for more latest inquiring according to your product.
Part 3. The Most Easy-to-use Video Template Tool – iMyFone Filme (Window＆Mac)
The Fast Video Mode -– iMyFone Filme enables you to use the built-in, refined template to quickly make a well-edited video or slideshow with music. This page will tell you how to apply a template to create your Fast Video. There are 6 steps for the brginner to create Video Ads by Filme.
1. Click the Fast Video Option
Go to the Media Library and choose the "Fast Video" option, which takes you to the Fast Video mode.
2. Select the Template
There will be 7 template categories for you to choose from wedding, birthday, holidays, education, business, and more. What's more, we need to know somthing about video templates . You have to select a specific template to view it in your preview window. You can also choose the exact ratio of your video from 16:9 and 9:16. Once you are done with the template, click the "Add your media" button.
3. Import the Media
1. Click the anywhere in the large window prompt.
2. Choose the “Import” option to import files one by one from your computer.
4. Delete the File
If you want to delete any file from your window, select it and click "Delete selected file(s)." for going back to the last window to select another template, choose the "Back" option in the bottom left corner. To preview your video with this template, click the "Preview" option in the bottom right corner of the screen.
5. Change the File Order
Once you imported all files, now can clearly see the file listed on the interface. If you want to change the file order, you can simply drag and drop the file to rearrange their order.
6. Preview the Video
Now you can also replace or even reset your audio file in the selected video by pressing the music note icon. Plus, you can easily preview your video with the selected template and adjust its duration by clicking the clock icon.Click the icon upward or downward triangle to make it longer or shorter. Now you can also adjust the volume and can see it on the big screen. You can switch and preview the template as you like in this window.
For every year's eCommerce business, Black Friday weekend has played an important role in this shopping season. The high-quality and engaging creatives will make the difference between great brands and unsuccessful ones. Video marketing is on trend with the advent of consumer culture and it is the right time to experience Black Friday. So choose the video template to make your ads video shining.